Latest typeface in progress

I thought I would add some images of the most recent typeface I am working on, taken from my Instagram account. This typeface will be great for display with quirky 'knot' features, which emphasise the pen direction. I am currently doing the italics as this style works perfectly in the italic version! 

If you would like to keep up to date with updates on my work and what I do as a designer then follow instagram.com/hashtagtype

Heritage Resin Surfaces

I have recently done the branding for Heritage Resin Surfaces, which was such an exciting project. The subsidiary part of Heritage Developments Ltd, the brand had to be adaptable to the other sides of the company in the future. 

I have created a clear logo using a serif typeface to make the company seem more professional and adding an established mark to the logo. This is because the company wanted to emphasise the quality of the product, the professional service they offer and the time they have put into the business.

The budge allowed for some beautiful features such as a lovely paper stock and gold foil printing on the marketing material which I think looks amazing and defiantly stands out a mile! It defiantly says quality!

Here are some pictures... I'm hoping there will be a future brochure to design!

 

 

My new code adventure

So I have finally decided to start learning code... It's about time after all.

Code is something I have always wanted to know about and envy the people who do know how to code. It's something that can be implemented in to so much these days with most things having a web presence, and its only going to be more common as time goes on, but I was always under the impression that it was way too complicated.

I started with learning HTML and CSS through Codecademy to get to grips with the basics which I have now completed and everything all of a sudden seams more easy and inviting. I now know a lot of basics and how to structure documents with HTML and CSS and when I look at some code it doesn't look alien to me any more! I know that there's a long way to go yet and this is just the beginning but I have learned so much already and I have enjoyed the learning process, I can't wait to see what's next, it's become a hobby to learn how to code!

I am trying to find as many resources as possible at the moment to develop my skills in HTML and CSS further and put it to practice as I think the hardest thing will be remembering everything! I will also be going back to Codecademy to learn other languages such as PHP and Java Script in time then again practising with my new skills.

The big idea is if I can better understand how web developers work and the content that they require, then in turn I can become a better graphic designer and design better fitting content for them!

 
 

 

 

Best Sellers List!

I'm really excited to announce that Rosina has made it into the Best Sellers list over at My Fonts! Currently at Number 41 but climbing everyday!

This is the first time one of my typefaces have been in this list so I am very Happy! The sale runs out this Sunday if anyone would like to grab a bargain then here is the link > myfonts.com/fonts/northernblock/rosina/

 

Introducing Rosina

Geometric typefaces are widely used across display advertisements, branding and signage, my aim for my latest typeface Rosina was to create a typeface ideal in these scenarios without the need for further manipulation. I wanted to create something that stands out and becomes a real crowd pleaser all on its own!

Rosina has taken geometric forms and transformed them into a sturdy typeface, with optical adjustments to get a refined look. The initial inspiration came from a lot of the hand drawn typefaces I saw across social media, but it soon developed into a style that regardless of national origin is noticeable as Art Deco with a look that embodies the future.

I took the typeface down a root influenced by the confidence, vigour and optimism of Art Deco architecture apparent in the Roaring Twenties. I strived to simulate the period style through the use of tall ascenders and descenders, giving it a very vertical appearance, much like the Art Deco buildings. The Chrysler Building is a classic example of this essence.

To make Rosina more versatile, form always follows function; it has a lot 21st Century sensibility (not quite as crazy as some of the Art Deco typefaces out there!) Another thing to note is that a lot of typefaces that are influenced by this period style are uppercase only, Rosina has both – a lovely set of lowercase and uppercase that compliment each other wonderfully.

Rosina explores typographic boundaries with its playful appearance (but when you know the rules you are able to break them!)

Full details include 6 weights from Thin to UltraBold and includes a range of OpenType features such as case sensitive punctuation.

Check Rosina out over on Behance...

Introducing Makozin

Designed in 2016, Makozin is a humanist typeface with a stylish appearance. Created with a more fluid approach, Makozin has more movement and curvature within stems, an angled stress and visible modulation. Together these features give a strong presence of the hand with subtle characteristics of traditional calligraphy, providing a very comfortable read.

Its characteristics and the way in which it developed has a lot to thank Reading University for, especially its true italics, which before I studied the TDi typeface design summer course, I hadn’t included in my designs before. During the course I started to appreciate more the different qualities of different designs in which serve different purposes. The italics of this typeface steal the show and provide many possibilities; its rhythm offers a unique and stylistic change to the uprights, instantly creating a sense of elegance with a superior quality.

During my initial research for the typeface, I came across the expression ‘magazines make the perfect canvas for typography’; this is what steered me to the concept of a typeface that would have a versatile usage within the world of magazines, whether it be in print form or online. Makozin was designed to be suited to the many great typographic possibilities that the format and structure of a magazine provides, with attention grabbing headlines and easy to read body copy that follows.

Using one type or another tells a lot about the label. Makozin can communicate to an audience with a welcoming quality. I have truly let my personality shine through in this design. I seem to be drawn to the idea of type styles with a lot of movement and unique characters in them so I really wanted to create a typeface where you clearly see that its design decisions have been influenced by my own unique personality.

Available from:

The Northern Block, MyFonts and YouWorkForThem and Fonts.com

You can also check out the Behance campaign or the type specimen on ISSUU.

Traditional Beams

Traditional Beams gave me the pleasure of designing their new business cards. Nice and simple to match the brochure I created for them!